Fiat

124

1966-1974

In 1966 the Fiat 124 was introduced as the successor to the Fiat 1300. As a clean-sheet design by Oscar Montabone, the chief engineer responsible for its development, the 124 used only the all-synchromesh gear box from the Fiat 1500. It featured a spacious interior and lightweight construction and was fitted with a 1,197 cc engine. In November 1966, a five-door station wagon as well as the 124 sport spider debuted at the 48th Salone dell'Automobile di TorinoA few months later, at the March 1967 Geneva Motor Show, the 124 sport coupé completed the range. The two sport models were powered by an all-new 1,438 cc dual overhead camshaft engine producing 90 hp. In October 1968, Fiat launched the 124 special; like Fiat's other special models, it was an upmarket, better appointed and higher performance variant of the standard saloon. The Russian-built Lada was based on the Fiat 124 and is the best known of the many licensed variants of the 124 manufactured around the world. The Lada constitutes the vast majority of 124 production and makes it the fifth best selling automotive platform in history.

See also: Lada 1200, 1300, 1500 / Seat 124, 1430 

 

1966

Fiat 124

brochure, 48 pages, Italian, French, English, German, Spanish

published c1966

Dating

publicity code 2416

Fiat 124

brochure, 12 pages, Dutch

published 08-66

Dating

publicity code AP 20.000-8-66

1967

Fiat 124

brochure, 16 pages, Dutch

published 02-67

Dating

publicity code AP 30.000-2-67

Fiat 124 sport coupé

folded brochure, 16 pages, English

published c1967

Dating

publicity code 2502

Fiat 124 sport spider, sport coupé

brochure, 12 pages, Dutch

published 08-67

Dating

publicity code 8-67-L 15.000

1968

Fiat 124 special

folded brochure, 16 pages, Dutch

published c1968

Dating

publicity code 2743

Fiat 124 special

brochure, 8 pages, Dutch

published c1968

Dating

publicity code 2744

Fiat 124 sport spider, sport coupé

brochure, 12 pages, Dutch

published 10-68

Dating

publicity code 10-68-10.000

1969

Fiat 124

brochure, 16 pages, Dutch

published 12-69

Dating

publicity code AP 15.000-12-69

Fiat 124 sport coupé

portfolio with 3 folders, 48 pages, Dutch

published c1969

Dating

publicity code 2941

1970

Fiat 124

brochure, 16 pages, Dutch

published 09-70

Dating

publicity code AP 15.000-9-'70

 

At the November 1970 Salone dell'Automobile di Torino, Fiat introduced a round of updates for the entire saloon and estate range, as well as a new model variant, the 124 Special T. All models had gained air outlets added to the C-pillar for better ventilation and a split brake circuit; while some features previously exclusive to the 124 special such as servo-assisted brakes, were made standard across the range. The saloon and Familiare both had a new grille with alternated chrome and black horizontal bars and larger bumper over-riders. Additionally the saloon had large, nearly square tail lamps made up by two stacked rectangular elements. The renewed special sported a completely redesigned front end. A black, square-mesh radiator grille was crossed by a horizontal bright bar joining the dual headlamps; each of the four round lamps was set in its own square, bright-edged housing. Inside there was a new dashboard with imitation wood inserts, carpets instead of rubber mats, and cloth upholstery. The "T" in 124 special T stood for twin cam, hinting at the car's 1,438 cc dual overhead camshaft engine, derived from the sport coupé and spider but in a milder state of tune.

1970

Fiat 124 special

folder, 8 pages, Dutch

published c1970

Dating

the Special T was introduced in November 1970

Fiat 124, 124 familiale

folder, 8 pages, Dutch

published c1970

Dating

the standard servo-assisted brakes were introduced in November 1970

Fiat 124 break

folder, 16 pages, Dutch

published c1970

Dating

publicity code 3107

1971

Fiat 124 sport coupé

folder, 8 pages, Dutch

published c1971

Dating

this is the second series sport coupé; the 1,608 cc engine was avaialble as of 1971

1972

Fiat 124

brochure, 16 pages, Dutch

published c1972

Dating

publicity code 3590

Fiat 124 familiale

folder, 8 pages, Dutch

published c1972

Dating

folder design is similar to the c1972 Fiat 124 brochure

Fiat Abarth 124 rally

sheet, Dutch

published c1972

Dating

this model was launched in limited numbers in November 1972

1973

Fiat 124 sport coupé

brochure, 24 pages, Dutch

published c1973

Dating

deliveries of the series III sport coupé started early 1973; the brochure emphasizes this is a new model

Fiat 124 special

brochure, 20 pages, Dutch

published 04-73

Dating

publicity code ln 20-4-73

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